Your Experience Got You Here.
Your Strategy Gets You to the Boardroom.
You have the experience. But pursuing a corporate board seat takes more than a successful executive career.
It takes clear positioning, strategic networking, and knowing how to turn your experience into opportunities.
At Board-Way, you work directly with Sheila Ronning to develop the right strategy, strengthen your visibility, and make meaningful progress toward your board goals.
Board Branding Package
$3,000
Strategic Networking Package
$1,500
Board-Way Strategic Membership
Branding + Networking + Accountability
$6,000/yr
You've built an accomplished career. But pursuing a corporate board seat requires a different approach than the one that got you to where you are today.
Maybe your positioning doesn't fully communicate your board value. Maybe your networking isn't leading to the right conversations. Or maybe you have a strategy but aren't consistently putting it into action.
You Have the Experience. So Why Aren't You Getting More Traction?
Sound familiar?
✖️ You're making connections, but they aren't leading to meaningful conversations or opportunities.
✖️ Your board bio, LinkedIn profile, and messaging aren't communicating your value as effectively as they should.
✖️ You know you need a more focused strategy, but competing priorities keep getting in the way.
You can do this on your own. The question is whether you have the right strategy and will consistently put in the work.
A Strategic Approach to the Boardroom.
Getting considered for corporate board opportunities isn't simply about what you've accomplished. It's about how you communicate your value and who knows what you bring to the table.
Positioning
Your experience needs to translate into a compelling board value proposition. Your board bio, LinkedIn profile, elevator pitch, and other materials should make it easy for others to understand the business value you bring.
Networking
The right people need to know who you are and what you bring to the boardroom. Strategic networking is about knowing whom to contact, what to say, how to follow up, and how to help people help you.
Accountability
Knowing what to do is one thing. Consistently doing it is another. Ongoing guidance and accountability can help you stay focused, refine your strategy, and keep moving forward.
That’s Where Board-way Comes in.
We bring together 25 years of experience, a proven methodology, and personalized guidance from Sheila Ronning to help you put the right strategy to work.
Choose the Support That Fits Your Board Journey.
Board Branding Package
Make Your Board Value Clear.
You have the experience. Now make sure your board-facing materials communicate it effectively.
Work with Sheila to translate your background, accomplishments, and leadership experience into a compelling, consistent board story.
Whether you need to strengthen your positioning, get more from your networking, or want ongoing strategic guidance and accountability, Board-Way offers focused, personalized ways to move forward.
Your personalized work may include:
Corporate board value proposition
Executive summary and impact points
Board bio and skills matrix
LinkedIn positioning and messaging
Elevator pitch and board introduction
Target board types and industries
Related networking language
$3,000 | One-time package
Package must be completed within three months of purchase.
Strategic Networking Package
Make Your Networking More Strategic.
Networking isn't about collecting contacts. It's about developing relationships that lead to meaningful conversations and opportunities.
Work with Sheila to build a focused networking strategy that makes the most of your existing relationships while identifying new connections who can help advance your board goals.
Your personalized work may include:
Identifying board influencers and connectors
Reengaging existing relationships
Targeted outreach strategy
Networking language and specific asks
Follow-up strategy
Role-play and conversation preparation
Accountability for taking action
$1,500 | One-time package
Package must be completed within three months of purchase.
Board-Way Strategic Membership
Your Board Strategy. Sheila's Guidance. Ongoing Accountability.
For executives who want more than help with one part of the process, the Strategic Membership provides an ongoing, personalized relationship with Sheila.
Together, you'll develop your strategy, strengthen your positioning and networking, address challenges, and determine what needs to happen next.
Your membership includes:
An individualized board strategy
Personalized positioning and branding guidance
Strategic networking and relationship development
Ongoing one-on-one work with Sheila
Accountability and continued strategy refinement
Board opening notifications
Educational webinars and recording library access
Annual Board Assembly participation
$6,000/annually
Membership automatically renews each year unless canceled in accordance with membership terms.
Already purchased a Branding Package and looking to join as a Strategic Member? Click here to purchase your membership minus the cost of the Board Branding Package.
A Strategic Process. Personalized to You.
Step 1
Assess Where You Are
Sheila reviews your background, goals, current positioning, and networking efforts to identify what needs attention and where to focus.
Step 2
Put the Strategy to Work
Whether you're refining your board brand, building your network, or working on a broader strategy, you'll receive personalized guidance to turn direction into action.
Step 3
Build Momentum
Put what you've developed into practice. Depending on the service you choose, Sheila can help you prepare for conversations, evaluate your progress, and identify next steps.
"My conversations with Sheila Ronning were, by far, the most impactful aspect of my membership. Sheila is engaged and direct and inspires confidence. I truly believe working with Sheila contributed to securing my board positions."
Tina Donikowski
Board of Directors at CIRCOR Intl, TopBuild, Advanced Energy, and Eriez
25 Years of Experience. A Proven Approach. Personal Guidance.
Board-Way is a division of Women in the Boardroom, founded by Sheila Ronning in 2001.
For 25 years, Sheila has worked with executives to strengthen their board positioning, build strategic relationships, and navigate the path to the boardroom.
We are not a search or placement firm. We work for you, helping you develop the strategy, messaging, relationships, and preparation to pursue opportunities from multiple sources.
Headline metric
25 Years of
Experience
helping executives position themselves and pursue corporate board opportunities.
85% of New
Clients
come through referrals, a reflection of the trust and relationships built over time.
Working
1-on-1
with Sheila Ronning, whose experience and methodology are at the center of Board-Way.
You Have the Experience. Now Put the Right Strategy to Work.
Whether you need to sharpen your board positioning, make your networking more effective, or want ongoing guidance and accountability, there's a Board-Way option to help you move forward.
Not sure where to start? Sheila can help you identify what makes the most sense for your goals and where you are today.
Board-Way is a division of Women in the Boardroom.
Open to executives of all genders.